Campus
College
Labovitz School of Business and Economics
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Marketing and Graphic Design B.B.A.
Year 1: Fall Semester
| Course | Title | Credits | LE |
| UST 1000 | Learning in Community | 1 | |
| WRIT 1120 | College Writing | 3 | WIL |
| COMM 1112 | Public Speaking | 3 | OCL |
| PSY 1003 | General Psychology | 4 | SS |
| MATH 1160 | Finite Mathematics and Introduction to Calculus^ | 4 | LQR |
| Term credits | 15 |
Year 1: Spring Semester
| Course | Title | Credits | LE |
| LE | Natural Sciences w/ Lab, Sustainability | 4 | NS, S |
| ECON 1023 | Principles of Economics: Micro | 3 | SS |
| ART 1013 | 2D Digital Design | 3 | |
| ART 1011 | 2D Design | 3 | |
| LE | Theorizing Race, Power, and Justice | 3 | RPJ |
| ART 901 | Portfolio Review | 0 | |
| Term credits | 16 |
Year 2: Fall Semester
| Course | Title | Credits | LE |
| ACCT 2001 | Principles of Financial Accounting | 3 | |
| ECON 1022 | Principles of Economics: Macro | 3 | SS |
| BLAW 2001 | The Legal Environment | 3 | HUM* |
| ART 2905 | Design Technology I | 3 | |
| ART 2907 | Typography I | 3 | |
| Term credits | 15 |
Year 2: Spring Semester
| Course | Title | Credits | LE |
| ECON 2030 | Applied Statistics for Business and Economics | 3 | LQR |
| MIS 2201 | Information Technology in Business | 3 | |
| ART 1900 | Visual Literacy | 3 | FA* |
| ART 901 | Graphic Design Portfolio Review | 0 | |
| LE | Fine Arts or Humanities, Cultural Diversity in the US | 3 | FA*, HUM*, with CD |
| LE | Global Perspectives | 3 | GP |
| Term credits | 15 |
Year 3: Fall Semester
| Course | Title | Credits | LE |
| MKTG 3701 | Principles of Marketing | 3 | |
| FIN 3601 | Corporate Finance | 3 | |
| MGTS 3401 | Organizational Behavior and Management | 3 | |
| BCOM 3141 | Business Communication | 3 | |
| ART/Design Elective | 3 | ||
| Term credits | 15 | ||
Year 3: Spring Semester
| Course | Title | Credits | LE |
| MGTS 3301 | Production and Operations Management | 3 | |
| ART/Design Elective | 3 | ||
| MKTG 3711 | Marketing Research | 3 | |
| MKTG 4731 | Consumer Behavior | 3 | |
| 3xxx-4xxx | Upper Division Elective | 4 | |
| Term credits | 16 | ||
Year 4: Fall Semester
| Course | Title | Credits | LE |
| MGTS 3801 | Human Resource Management | 3 | |
| MKTG 4721 | Advertising and Marketing Communications | 3 | |
| Marketing Group B Elective | 3 | ||
| Marketing Group B Elective | 3 | ||
| ART/Design Elective | 4 | ||
| Term credits | 16 | ||
Year 4: Spring Semester
| Course | Title | Credits | LE |
| MGTS 4481 | Strategic Management | 3 | |
| Marketing Group B Elective | 3 | ||
| ART/Design Elective | 3 | ||
| 3xxx-4xxx | International Elective (Supporting Course) | 3 | |
| Term credits | 12 | ||